An introduction to various types of benchmarking
Benchmarking is the continuous procedure of measuring one’s products, services, and practices against the toughest competitors or those companies recognized as industry leaders. But how can this technique be applied by companies to improve efficiencies, reduce costs and strengthen their competitive advantage?
Download this white paper and gain insights including:
- What is benchmarking?
- Best practice methods for the various types of benchmarking
- How to avoid the benchmarking pitfalls